Brand Identity
Logo, type, colour and voice, built as a system your team can actually use.
- Logo and symbol
- Type and colour system
- Brand guidelines
- Launch assets
Design and development studio for SaaS and tech startups
Brand, websites, product design and MVPs. One studio from first sketch to shipped code, with no handoffs.
One team
Two letters, one stem. In our mark, design and build share a spine.
The person who designs your product knows how it gets built.
Most startups hire a design agency, then a dev shop, and lose weeks in the gap between them. Designs that can't be built. Builds that drift from the design. We do both, so decisions hold from the first sketch to the last commit.
Services
Take one layer or all six. Each is designed with the next one in mind.
Logo, type, colour and voice, built as a system your team can actually use.
01 / 06: Brand Identity
Process
Five stages, from first survey to the last bit of tempering. You see progress every week.
Discover
We learn the business, the users and the constraints before we draw anything.
Design
We shape the brand, the flows and the screens, and test them while they're still cheap to change.
Build
We build what we designed. Same person, same decisions, nothing lost in translation.
Launch
We ship it: domain, analytics, performance, and the last details people notice.
Iterate and support
We watch how it's used and make it stronger. Fixes, improvements, new features.
Who you'll work with

I trained as a software engineer, then spent five years designing SaaS products, brand identities, motion and Framer sites.
So when I design a screen, I already know how it gets built. That is the whole idea behind Depth Foundry.
Founder and Lead Designer
Designs come with the build in mind: real data, real states, real constraints.
AI helps us move faster. Every decision is made by people who care how it turns out.
No account managers or juniors. You talk to the person doing the work.
We judge the work by what goes live, not by how it looks in a deck.
Selected work
Three studio projects, designed and built end to end. Full write-ups land here soon.
Now taking on our first partner projects.
In the mold
01Studio project · SaaS · 2026
Full case study coming soon.
In the mold
02Studio project · SaaS · 2026
Full case study coming soon.
In the mold
03Studio project · SaaS · 2026
Full case study coming soon.
Engagements
Founding rates for our first partner projects. Every project gets a fixed quote after the first call.
A brand identity and a Framer marketing site, designed as one system.
From$3,500
Start with this: Brand + WebsiteUX and UI for your product, with a design system your developers can build from.
From$4,000
Start with this: Product DesignWe design and build your first version, ready for real users.
From$8,000
Start with this: MVP BuildSenior design and development every month, without hiring a team.
From$2,500/mo
Start with this: Ongoing PartnerFAQ
We use AI to research, draft and code faster. People make every decision: what to build, how it looks and what ships. You get the speed without the generic result.
The founder, directly, from the first call to launch. No account managers and no hand-offs to juniors.
Marketing sites, usually yes. Framer is fast to launch and easy for your team to edit. Products and MVPs are built in code, usually React and Next.js.
Yes, that is what MVP Cleanup is for. We audit what you have, keep what works, and fix the design and code that won't hold up with real users.
Most projects run 4 to 12 weeks. You get a timeline with the quote, before anything starts.
A fixed quote per project, agreed before we start. Usually half upfront and half at launch. Ongoing work is billed monthly.
You do. Once the final invoice is paid, every design file, asset and line of code is yours.
The core
Send a few lines or book a 15-minute intro call. We reply within one working day.